{"product_id":"isadora-elegant-a-line-midi-dress","title":"ISADORA | ELEGANT A-LINE MIDI DRESS","description":"\u003cdiv style=\"max-width:780px;margin:0 auto;font-family:'Helvetica Neue',Arial,sans-serif;color:#2a2a2a;line-height:1.7;\"\u003e\n\n  \u003c!-- ═══════════════════ HOOK \/ OPENING ═══════════════════ --\u003e\n  \u003cdiv style=\"text-align:center;padding:32px 16px 24px;border-bottom:1px solid #e8e3dc;margin-bottom:32px;\"\u003e\n    \u003cp style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#9a8b7a;margin:0 0 12px;font-weight:500;\"\u003e— The Isadora Dress —\u003c\/p\u003e\n    \u003ch2 style=\"font-family:Georgia,'Playfair Display',serif;font-size:26px;line-height:1.3;font-weight:400;color:#1a1a1a;margin:0;font-style:italic;\"\u003eThe dress that fits your actual body —\u003cbr\u003enot the idea of one.\u003c\/h2\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- ═══════════════════ INTRO STORY ═══════════════════ --\u003e\n  \u003cdiv style=\"padding:0 8px 24px;\"\u003e\n    \u003cp style=\"font-size:16px;color:#3a3a3a;margin:0 0 18px;\"\u003eMost elegant dresses are designed for one body type. Straight up and down. No room at the hips. No consideration for the fact that after 50, your silhouette has changed — and that's a good thing, not a problem to solve.\u003c\/p\u003e\n    \u003cp style=\"font-size:16px;color:#3a3a3a;margin:0 0 18px;\"\u003e\u003cstrong style=\"color:#1a1a1a;\"\u003eIsadora was made for women who are done apologising for their shape.\u003c\/strong\u003e\u003c\/p\u003e\n    \u003cp style=\"font-size:16px;color:#3a3a3a;margin:0;\"\u003eThe A-line cut flows away from the body from the natural waist — skimming the hips, not clinging to them. Midi length hits at the most flattering point on the leg for most women: just below the knee to mid-calf. Enough coverage to feel elegant. Enough movement to feel free.\u003c\/p\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- ═══════════════════ THE DETAILS ═══════════════════ --\u003e\n  \u003cdiv style=\"padding:32px 8px;border-top:1px solid #e8e3dc;border-bottom:1px solid #e8e3dc;margin:32px 0;\"\u003e\n    \u003cp style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#9a8b7a;margin:0 0 20px;font-weight:500;text-align:center;\"\u003e— The Details That Matter —\u003c\/p\u003e\n\n    \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #f1ede7;\"\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eA-line silhouette from the natural waist\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eGently flares from the waist down — skims over the hips and thighs without pulling or clinging. Flattering on every body, every size.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #f1ede7;\"\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eMidi length — the most flattering cut for most women\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eFalls between the knee and mid-calf. Elegant and coverage-forward without feeling heavy or dated.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #f1ede7;\"\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eLightweight, breathable fabric with gentle drape\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eMoves with you. Doesn't wrinkle after an hour of sitting. Cool enough for warm weather, polished enough for evening.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #f1ede7;\"\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eModest neckline and sleeveless cut\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eElegant without being revealing. Pairs beautifully with a blazer or light cardigan for cooler evenings.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #f1ede7;\"\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eAvailable in 5 rich colours\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eBlack, Burgundy, Navy Blue, Dusty Pink, and Forest Green. Each colour styled for a different occasion — all five worth owning.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cp style=\"font-family:Georgia,serif;font-size:17px;color:#1a1a1a;margin:0 0 6px;font-weight:600;\"\u003eInclusive sizing — S to 3XL\u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#5a5a5a;margin:0;\"\u003eCut generously across the size range. Reviewers confirm it runs true to size. If you're between sizes, size up.\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- ═══════════════════ OBJECTION HANDLING ═══════════════════ --\u003e\n  \u003cdiv style=\"padding:8px 8px 32px;\"\u003e\n    \u003cp style=\"font-family:Georgia,serif;font-size:20px;font-style:italic;color:#1a1a1a;margin:0 0 20px;text-align:center;\"\u003eThe questions we always get asked\u003c\/p\u003e\n\n    \u003cdiv style=\"background:#faf7f2;padding:24px 22px;border-radius:2px;\"\u003e\n\n      \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #e8e3dc;\"\u003e\n        \u003cp style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin:0 0 6px;\"\u003e\"Will it cling at the hips?\"\u003c\/p\u003e\n        \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0;\"\u003eNo. The A-line flare begins at the natural waist and moves away from the body. There is no fabric pulling across the hips or thighs.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv style=\"margin-bottom:20px;padding-bottom:20px;border-bottom:1px solid #e8e3dc;\"\u003e\n        \u003cp style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin:0 0 6px;\"\u003e\"Is it too formal for daytime?\"\u003c\/p\u003e\n        \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0;\"\u003eNot at all. The Dusty Pink and Forest Green work beautifully for brunches, lunches, and casual occasions. Black and Navy take it straight to dinner or an event.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv\u003e\n        \u003cp style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin:0 0 6px;\"\u003e\"I'm petite — will the midi length work on me?\"\u003c\/p\u003e\n        \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0;\"\u003eYes. The A-line skirt creates visual length rather than cutting the leg off. Petite reviewers consistently describe it as elongating. Pair with a low heel or mule to maximise the effect.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- ═══════════════════ HOW WOMEN ARE WEARING IT ═══════════════════ --\u003e\n  \u003cdiv style=\"padding:8px 8px 32px;\"\u003e\n    \u003cp style=\"font-family:Georgia,serif;font-size:20px;font-style:italic;color:#1a1a1a;margin:0 0 20px;text-align:center;\"\u003eWhere women are wearing Isadora\u003c\/p\u003e\n\n    \u003cdiv style=\"background:#faf7f2;padding:24px 22px;border-radius:2px;\"\u003e\n      \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0 0 12px;display:flex;align-items:flex-start;\"\u003e\n        \u003cspan style=\"color:#9a8b7a;margin-right:12px;font-size:18px;line-height:1.4;flex-shrink:0;\"\u003e→\u003c\/span\u003e\n        \u003cspan\u003eA wedding as a guest — Navy or Burgundy with block heels and a simple clutch\u003c\/span\u003e\n      \u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0 0 12px;display:flex;align-items:flex-start;\"\u003e\n        \u003cspan style=\"color:#9a8b7a;margin-right:12px;font-size:18px;line-height:1.4;flex-shrink:0;\"\u003e→\u003c\/span\u003e\n        \u003cspan\u003eMother of the bride or groom — elegant, polished, memorable without overshadowing\u003c\/span\u003e\n      \u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0 0 12px;display:flex;align-items:flex-start;\"\u003e\n        \u003cspan style=\"color:#9a8b7a;margin-right:12px;font-size:18px;line-height:1.4;flex-shrink:0;\"\u003e→\u003c\/span\u003e\n        \u003cspan\u003eA dinner reservation with a blazer thrown over the shoulders\u003c\/span\u003e\n      \u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0 0 12px;display:flex;align-items:flex-start;\"\u003e\n        \u003cspan style=\"color:#9a8b7a;margin-right:12px;font-size:18px;line-height:1.4;flex-shrink:0;\"\u003e→\u003c\/span\u003e\n        \u003cspan\u003eA garden party or afternoon tea — Dusty Pink with white sandals\u003c\/span\u003e\n      \u003c\/p\u003e\n      \u003cp style=\"font-size:15px;color:#3a3a3a;margin:0;display:flex;align-items:flex-start;\"\u003e\n        \u003cspan style=\"color:#9a8b7a;margin-right:12px;font-size:18px;line-height:1.4;flex-shrink:0;\"\u003e→\u003c\/span\u003e\n        \u003cspan\u003eAny occasion where you want to feel put-together without spending the evening pulling at your dress\u003c\/span\u003e\n      \u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Harper \u0026 Logan Vancouver","offers":[{"title":"Green \/ US 4 (S)","offer_id":54788161569036,"sku":null,"price":64.95,"currency_code":"CAD","in_stock":true},{"title":"Green \/ US 6 (M)","offer_id":54788161601804,"sku":null,"price":64.95,"currency_code":"CAD","in_stock":true},{"title":"Green \/ US 8 (L)","offer_id":54788161634572,"sku":null,"price":64.95,"currency_code":"CAD","in_stock":true},{"title":"Green \/ US 10 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